You've just added new events to your event mapping and you are ready to incorporate them into your Likelihood to Buy model.

You go to the Data Studio > your LTB model > Event Weights tab, but wait, why aren't the events you just added there?

The reason for this is that whenever you publish a new event mapping and want to see the new weights and new data analysis in the Studio, there's one more step to go through:

Once the map process has run, re-build the dataset in the Data Studio. This step is needed to recompute all the data analysis and give you fresh stats and insights! Click 'Change dataset' on the Overview page

After you receive a success email saying your dataset has been loaded, head to Model > Insights to see your new events.

Frequently Asked Questions

Do events need to be performed during the month of the training dataset to show up in the event list in Studio?

No, events do not have to be conducted during the month of the training dataset to be included in the event weight. We include all events that have been performed at least once in the last 9 months.