To analyze your data and configure the scoring or App reports, we use several standard fields of your Salesforce, plus any custom fields you have created that may replace the standard fields or contains enrichment (you can select the custom fields to read in MadKudu in Integrations > Salesforce > Pull) 

Below are listed the minimum of the fields MadKudu needs for a basic configuration. Please make sure the MadKudu user in your Salesforce has the permissions to read these fields and any of the custom fields you'd want MadKudu to pull.
MadKudu will also use all the enrichment from our partners to complete the profile of each Lead, Contact, Account.  

 

Lead

Id
MasterRecordId
LastName
FirstName
Salutation
Name
Title
Company
Country
Email
LeadSource
Status
NumberOfEmployees
OwnerId
IsConverted
ConvertedDate
ConvertedAccountId
ConvertedContactId
ConvertedOpportunityId
IsUnreadByOwner
CreatedDate
CreatedById
LastModifiedDate
LastModifiedById
SystemModStamp
LastActivityDate
LastViewedDate
LastReferencedDate
JigsawContactId
EmailBouncedReason
EmailBouncedDate
Industry

Contact

Id
IsDeleted
MasterRecordId
AccountId
LastName
FirstName
Salutation
Name
MailingCountry
Email
Title
OwnerId
CreatedDate
CreatedById
LastModifiedDate
LastModifiedById
SystemModStamp
LastActivityDate
LastCURequestDate
LastCUUpdateDate
LastViewedDate
LastReferencedDate
EmailBouncedReason
EmailBouncedDate
IsEmailBounced
LeadSource

Account

Id
IsDeleted
MasterRecordId
Name
Type
ParentId
BillingCountry
NumberOfEmployees
OwnerId
CreatedDate
CreatedById
LastModifiedDate
LastModifiedById
SystemModStamp
LastActivityDate
LastViewedDate
LastReferencedDate
JigsawCompanyId
Website
Industry

Opportunity

Id
IsDeleted
AccountId
Name
StageName
Amount
Probability
CloseDate
IsClosed
IsWon
OwnerId
CreatedDate
CreatedById
LastModifiedDate
LastModifiedById
SystemModStamp
LastActivityDate
FiscalQuarter
FiscalYear
Fiscal
LastViewedDate
LastReferencedDate
HasOpenActivity
HasOverdueTask
Type

Campaign

Id
Type
Name
Status
IsActive
IsDeleted
CreatedDate
LastModifiedDate
SystemModStamp

CampaignMember

Id
CampaignId
ContactId
LeadId
Email
HasResponded
FirstRespondedDate
Status
CreatedDate
LastModifiedDate
SystemModStamp

 

User

Id
Email
FirstName
LastName
CreatedDate
SystemModStamp

OpportunityHistory

Id
CreatedDate
Amount
CloseDate
ExpectedRevenue
IsDeleted
OpportunityId
Probability
StageName

Task

Id
AccountId
Who.Id
Who.Type
What.Id
What.Type
ActivityDate
CreatedDate
Type
TaskSubtype
CallType
Status
Subject
OwnerId
SystemModStamp

LeadHistory

Id
LeadId
CreatedDate
Field
OldValue
NewValue

ContactHistory

Id
ContactId
CreatedDate
Field
OldValue
NewValue

AccountHistory

Id
AccountId
CreatedDate
Field
OldValue
NewValue

OpportunityFieldHistory

Id
OpportunityId
CreatedDate
Field
OldValue
NewValue