MadKudu provides more than 200 computations out of the box. These computations can be data from Clearbit, HG Insights or PredictLeads enrichment data, or from MadKudu's own calculations.
Clearbit provides a list of possible values for some of its data points.
You can view the SQL code definition of a computation in the Data Studio, under the tab 'Computations' (click 'View' on the right column).
This article provides a definition of all the standard computations available out of the box by MadKudu in the Data studio.
Computations prefixed with:
- person__* : data coming directly from Clearbit's Person API
- company__* : data coming directly come from Clearbit's Company API
- hg__*: data coming directly from HG Insight or transformed
- predictleads__*: data coming directly from PredictLeads data or transformed
- All the rest are from MadKudu's own library
| Computation name | Computation description | Data source | Type |
| Alexa Global | Global rank of company site traffic as calculated by Alexa (1 being the most trafficked site) | Clearbit | Number |
| Alexa Global Bucket | Alexa global rank, by bucket | Clearbit | String |
| Alexa Global Bucket Detailed | Alexa global rank, by more detailed buckets | Clearbit | String |
| Category Industry | Company Industry. Find the industries provided by Clearbit here. | Clearbit | String |
| Comp Cbit Status | Clearbit enrichment status of the domain (valid, invalid, not found) | Clearbit | String |
| Comp Site Title | Website title of the company | Clearbit | String |
| Company Category Industry | Industry of the company. Find the industries provided by Clearbit here. | Clearbit | String |
| Company Category Industry Group | Industry group. Find the industry groups provided by Clearbit here. | Clearbit | String |
| Company Category Is Government | Flag if company type is Government | Clearbit | Boolean (0 or 1) |
| Company Category Is Nonprofit | Flag if company type is Non Profit | Clearbit | Boolean (0 or 1) |
| Company Category Sector | Broad sector. Find the sectors provided by Clearbit here. | Clearbit | String |
| Company Category Sub Industry | Sub industry. Find the sub industries provided by Clearbit here. | Clearbit | String |
| Company Clearbit Id | Clearbit ID | Clearbit | String |
| Company Clearbit Status | Clearbit enrichment status of the domain (valid, invalid, not found) | Clearbit | String |
| Company Clearbit Timestamp | Timestamp indicating when record data was last refreshed. This should not be used in MadKudu's Studio. | Clearbit | String |
| Company Country | Country of company headquarters | Clearbit | String |
| Company Crunchbase Handle | Crunchbase handle | Clearbit | String |
| Company Description | Description of the company | Clearbit | String |
| Company Domain | Company website domain | Clearbit | String |
| Company Domain Aliases | List of all domains used for the company | Clearbit | List |
| Company Email provider | Flag if the domain is associated with a free email provider (i.e. Gmail). Used for identifying work emails. | Clearbit | String |
| Company Enrichment Status | Clearbit enrichment status of the domain (valid, invalid, not found) | Clearbit | String |
| Company Error Message | Clearbit | String | |
| Company Facebook Handle | Company’s Facebook Handle | Clearbit | String |
| Company Founded Year | Year the company was founded | Clearbit | Number |
| Company Geo City | Headquarters city name | Clearbit | String |
| Company Geo Country | Headquarters country name | Clearbit | String |
| Company Geo Country Code | Headquarters two-character country code | Clearbit | String |
| Company Geo Country Inferred | Headquarters country name | Clearbit | String |
| Company Geo English Speaking | Flag if the company is in an English speaking country | Clearbit | Boolean (0 or 1) |
| Company Geo Gdp Per Capita | Country GDP per Capita (low, medium, high) | Clearbit | String |
| Company Geo Lat | Headquarters latitude | Clearbit | String |
| Company Geo Lng | Headquarters longitude | Clearbit | String |
| Company Geo Postal Code | Headquarters postal/zip code | Clearbit | String |
| Company Geo State | Headquarters state name | Clearbit | String |
| Company Geo State Code | Headquarters two-character state code | Clearbit | String |
| Company Geo Street Name | Headquarters street name | Clearbit | String |
| Company Geo Street Number | Headquarters street number | Clearbit | String |
| Company Geo Sub Premise | Headquarters suite number | Clearbit | String |
| Company Ip | Company IP address | Clearbit | String |
| Company Is Disposable | Flag if the email is a disposable email | Clearbit | Boolean (0 or 1) |
| Company Is Edu | Flag if company industry is Education Services or the domain is in .edu | Clearbit | Boolean (0 or 1) |
| Company Is Fortune 1000 | Flag if a company is a Fortune 1000 | Clearbit | Boolean (0 or 1) |
| Company Is Fortune 500 | Flag if a company is a Fortune 500 | Clearbit | Boolean (0 or 1) |
| Company Is Personal | Flag if the email is using a free email (gmail, yahoo...) | MadKudu | Boolean (0 or 1) |
| Company Legal Name | Legal name of company | Clearbit | String |
| Company Linkedin Handle | Company's LinkedIn handle | Clearbit | String |
| Company Location | Address of company | Clearbit | String |
| Company Logo | Company logo URL | Clearbit | String |
| Company Metrics Alexa Rank Global | Global rank of company site traffic as calculated by Alexa (1 being the most trafficked site) | Clearbit | Number |
| Company Metrics Alexa Rank Us | US rank of company site traffic as calculated by Alexa (1 being the most trafficked site) | Clearbit | Number |
| Company Metrics Employees | Amount of employees | Clearbit | Number |
| Company Metrics Google Rank | The Google rank of the company | Clearbit | Number |
| Company Metrics Market Cap | Market capitalization for public companies | Clearbit | Number |
| Company Metrics Raised | Amount of funding raised in dollars | Clearbit | Number |
| Company Mk Domain | Company website domain | MadKudu | String |
| Company Mk Status | MadKudu enrichment status of the domain (valid, invalid, not found) | MadKudu | String |
| Company Mk Timestamp | This should not be used in MadKudu's Studio. | MadKudu | String |
| Company Name | Company Name | Clearbit | String |
| Company Object Type | String | ||
| Company Phone | List of phone numbers mentioned on the company’s website | Clearbit | List |
| Company Site Title | Company website title | Clearbit | String |
| Company Site Url | Company website URL | Clearbit | String |
| Company Size | Bucket for the Employees computation. It is sourced by the computation Employee Range. Learn more here. | MadKudu | String |
| Company Tags | List of market categories. Find the tags provided by Clearbit here. It is a string list: several tags are attached to 1 lead. Create computations, overrides or signals from this computation using a 'contains' condition in the Studio. | Clearbit | List |
| Company Tech | Array of technology tags. Find the techs provided by Clearbit here. It is a string list: several techs are attached to 1 lead. Create computations, overrides or signals from this computation using a 'contains' condition in the Studio. | Clearbit | List |
| Company Timezone | Company country timezone | Clearbit | String |
| Company Twitter Avatar | URL of company's Twitter avatar | Clearbit | String |
| Company Twitter Bio | Bio of company's Twitter account | Clearbit | String |
| Company Twitter Followers | Count of company’s Twitter followers | Clearbit | Number |
| Company Twitter Following | Count of Twitter users company is following | Clearbit | Number |
| Company Twitter Handle | Twitter handle of company | Clearbit | String |
| Company Twitter Id | ID of company's Twitter account | Clearbit | String |
| Company Twitter Location | Company location as listed on Twitter | Clearbit | String |
| Company Twitter Site | Company website as listed on Twitter | Clearbit | String |
| Company Type | The company’s type, either education, government, nonprofit, private, public, or personal. | Clearbit | String |
| Company Utc Offset | The offset from UTC in hours in the company’s location | Clearbit | String |
| Count Tech Advanced Analytics | Number of Analytics techs (Mixpanel, Heap, Kissmetrics, Piwik, keen.io) from Clearbit's tech enrichment | Clearbit | Number |
| Count Tech Online Chat | Number of Online Chat techs within (Intercom, Drift, Zendesk) from Clearbit's tech enrichment detection | Clearbit | Number |
| Country Is Us Or Canada | Flag if the company country is United States or Canada | Clearbit | Boolean (0 or 1) |
| Created At | Timestamp of when record was pulled by MadKudu. This should not be used in MadKudu's Studio. | MadKudu | String |
| Description Contains Platform | Flag if the company description contains the word "platform" | Clearbit | Boolean (0 or 1) |
| Description Contains Trial | Flag if the company description contains the word "trial" | Clearbit | Boolean (0 or 1) |
| Domain Cnt Bucket | Number of different domains the company has, by buckets | Clearbit | String |
| Domain Cnt Bucket | Number of domain aliases for the company by bucket | Clearbit | String |
| Email Role | Job role derived from keywords in the lead email | MadKudu | String |
| Employee Range | Number of employees of the company, by bucket. It sources the computation Company size. vSMB = 1-10 SMB = 11-100 MidMarket = 101-1000 Ent = 1001+ |
Clearbit | String |
| Employees | Number of employees of the company. It sources the computation Company size. | Clearbit | Number |
| Employees Bucket | Number of employees of the company, by different buckets. | Clearbit | String |
| Exclusions | Flag if company industry is in agriculture, a dealership, a church or has a tag "religion", an amazon marketplace, a governmental agency and if email includes "test" or "automation" | MadKudu | Boolean (0 or 1) |
| Extra Group Email | Flag if the email contains "team", "marketing", "services" or "accounts" | MadKudu | Boolean (0 or 1) |
| Founded Year | Year the company was founded | Clearbit | Number |
| Funding Range | Amount of money raised in dollars, by bucket | Clearbit | String |
| Geo Is Sf Bay | Flag if a company HQ address zipcode in the list of the San Francisco Bay area zip codes | Clearbit | Boolean (0 or 1) |
| Geo Regions | Geographical region of a company HQ, categorized by country code | Clearbit | String |
| Has Analyst Title | Flag if a person has a job title which contains the word "analyst" | Clearbit | Boolean (0 or 1) |
| Has Cb Handle | Flag if the company has a Crunchbase handle | Clearbit | Boolean (0 or 1) |
| Has Cto Title | Flag if a person has a job title which contains the word "cto" | Clearbit | Boolean (0 or 1) |
| Has Developer Title | Flag if a person has a job title which contains the word "developer" | Clearbit | Boolean (0 or 1) |
| Has Ecom Tech | Flag if a company has an ecommerce tech | Clearbit | Boolean (0 or 1) |
| Has Email Service | Flag if a company has a marketing automation tool to send emails, a tech in the following list (eloqua, marketo, pardot, mailchimp) | Clearbit | Boolean (0 or 1) |
| Has Engineering Role | Flag if a person has a job role ='engineering' | Clearbit | Boolean (0 or 1) |
| Has Enterprise Tech | Flag if a company has enterprise tech(s) in the following list (eloqua, marketo, pardot, omniture_adobe_analytics, taleo) | Clearbit | Boolean (0 or 1) |
| Has Esp Tech | Flag if a company has ESP (Email Service Provider) tech(s), a tech in the followiing list (mandrill, marketo, pardot, omniture_adobe_analytics, taleo) | Clearbit | Boolean (0 or 1) |
| Has Gh Followers | Flag if a person has GitHub followers | Clearbit | Boolean (0 or 1) |
| Has Gh Handle | Flag if person has a github handle | Clearbit | Boolean (0 or 1) |
| Has Gh Handle 2 | Flag if person has a github handle | Clearbit | Boolean (0 or 1) |
| Has Hr Title | Flag if a person has a title related to Human Resources | Clearbit | Boolean (0 or 1) |
| Has In Handle | Flag if a person has a LinkedIn handle | Clearbit | Boolean (0 or 1) |
| Has Io Domain | Flag if a company has a domain with the extension ".io" | Clearbit | Boolean (0 or 1) |
| Has Raised Capital | Flag if a company has raised more than $0 | Clearbit | Boolean (0 or 1) |
| Has Retargeting | Flag if a company has ad retargeting techs in the following list (adroll, facebook_custom_audience, google_adwords) | Clearbit | Boolean (0 or 1) |
| Has Site Title | Flag if company has a website title | Clearbit | Boolean (0 or 1) |
| Hg Company | Name of the headquarter company | HG Insights | String |
| Hg Employees | Number of employees, by bucket | HG Insights | String |
| Hg Employees Avg | Avg size of the company (middle of the bucket) | HG Insights | Number |
| Hg Employees Max | Max size of the company (higher threshold of the bucket) | HG Insights | Number |
| Hg Employees Min | Min size of the company (lower threshold of the bucket) | HG Insights | Number |
| Hg Has Dbms Tech | Detect if company has a DBMS tech | HG Insights | Boolean (0 or 1) |
| Hg Has Erp Tech | Detect if company has a ERP tech | HG Insights | Boolean (0 or 1) |
| Hg Has Hr Tech | Flag if a company has Human Resources techs | HG Insights | Boolean (0 or 1) |
| Hg Hqcountry | Country of the headquarters of the company | HG Insights | String |
| Hg Hqstate | If country is US, State where company is located | HG Insights | String |
| Hg Revenue | Revenue of the company | HG Insights | String |
| Hg Sub Level Industry | Sub industry of the company | HG Insights | String |
| Hg Tech | List of HGdata techs detected for the domain. It is a string list: several techs are attached to 1 lead. Create computations, overrides or signals from this computation using a 'contains' condition in the Studio. | HG Insights | List |
| Hg Tech Category | List of categories of techs detected for the domain. It is a string list: several techs are attached to 1 lead. Create computations, overrides or signals from this computation using a 'contains' condition in the Studio. | HG Insights | List |
| Hg Tech Category Parent | List of parent categories of techs detected for the domain. It is a string list: several techs are attached to 1 lead. Create computations, overrides or signals from this computation using a 'contains' condition in the Studio. | HG Insights | List |
| Hg Tech Count | Number of HGdata techs detected for the domain | HG Insights | Number |
| Hg Tech Count Bucket | Number of HGdata techs detected for the domain, by bucket | HG Insights | String |
| Hg Tech Dbms | List of Database management software techs detected for the domain. | HG Insights | String |
| Hg Tech Dbms Count | Number of Database management software techs detected for the domain | HG Insights | Number |
| Hg Tech Dbms Count Bucket | Number of Database management software techs detected for the domain, by bucket | HG Insights | String |
| Hg Tech Erp | List of ERP techs detected for the domain | HG Insights | String |
| Hg Tech Erp Count | Number of ERP techs detected for the domain | HG Insights | Number |
| Hg Tech Erp Count Bucket | Number of ERP techs detected for the domain, by bucket | HG Insights | String |
| Hg Tech Hr | List of HR techs detected for the domain | HG Insights | String |
| Hg Tech Hr Count | Number of HR techs detected for the domain | HG Insights | Number |
| Hg Tech Hr Count Bucket | Number of HR techs detected for the domain, by bucket | HG Insights | String |
| Hg Top Level Industry | Company industry | HG Insights | String |
| Industry | Company industry. Find the industries provided by Clearbit here. | Clearbit | String |
| Is Edu | Flag if a company if in Education Services or has a domain which contains ".edu" | MadKudu | Boolean (0 or 1) |
| Is English Speaking | Flag if the company is located in an english speaking country | Clearbit | String |
| Is Fortune 1000 | Flag if the company is a Fortune 1000 | Clearbit | Boolean (0 or 1) |
| Is Fortune 500 | Flag if the company is a Fortune 500 | Clearbit | Boolean (0 or 1) |
| Is Group | Flag if company is a group | Clearbit | Boolean (0 or 1) |
| Is Marketing Agency | Flag if the company is a marketing agency | Clearbit | Boolean (0 or 1) |
| Is Personal | Flag if the email is from personal domain (gmail, yahoo...) or disposable domain | MadKudu | Boolean (0 or 1) |
| Is Personal Biz Email | Flag if the email is from personal domain (gmail, yahoo...) but contains business words (consulting, gym, bakery...) | MadKudu | Boolean (0 or 1) |
| Is Spam | Flag if the email is detected as a spam | MadKudu | Boolean (0 or 1) |
| Is Student | Flag if the email is a student (company is in Education Services, and person has no title detected) | MadKudu | Boolean (0 or 1) |
| Market Cap | Company market capitalization | Clearbit | Number |
| Maturity Range | Year of creation of the company, by bucket | Clearbit | String |
| Mk Job Title | Person role, categorization by MadKudu | Clearbit | String |
| Mk Persona List | Company categorization (SMB consulting, MidMarket software...) based on Clearbit | MadKudu | String |
| Pers Cbit Status | Clearbit enrichment status of the lead (valid, invalid, not found, personal) | Clearbit | String |
| Pers City | City where person location | Clearbit | String |
| Pers Country | Country where the person is located | Clearbit | String |
| Pers Has Full Name | Flag if the email contains a person first name and last name | Clearbit | Boolean (0 or 1) |
| Pers Has Growth In Title | Flag is the person job title contains "growth" | Clearbit | Boolean (0 or 1) |
| Pers Has Linkedin | Flag if the person has a linkedin handle | Clearbit | Boolean (0 or 1) |
| Pers Has Site | Flag if the person is associated to a website | Clearbit | Boolean (0 or 1) |
| Pers Has Title | Flag if the person has a job title detected | Clearbit | Boolean (0 or 1) |
| Pers Inferred Country | Country where the person is located | Clearbit | String |
| Pers Role | Person role | Clearbit | String |
| Pers Seniority | Person seniority | Clearbit | String |
| Pers State | State where the person is located | Clearbit | String |
| Pers Title | Person's title at given company | Clearbit | String |
| Person Aboutme Avatar | URL of person's about.me Avatar | Clearbit | String |
| Person Aboutme Bio | Person's bio as listed on about.me | Clearbit | String |
| Person Aboutme Handle | about.me handle of person | Clearbit | String |
| Person Avatar | The best personal avatar surfaced from a variety of social sources | Clearbit | String |
| Person Bio | The most accurate person bio surfaced from a variety of publicly visible social sources | Clearbit | String |
| Person Clearbit Id | Clearbit | String | |
| Person Clearbit Status | Clearbit enrichment status of the lead (valid, invalid, not found, personal) | Clearbit | String |
| Person Clearbit Timestamp | This should not be used in MadKudu's Studio. | Clearbit | String |
| Person Country | Country where the person is located | Clearbit | String |
| Person Created At | This should not be used in MadKudu's Studio. | Clearbit | String |
| Person Crunchbase Handle | Crunchbase handle of the person | Clearbit | String |
| Person Email | Email of the person | Clearbit | String |
| Person Employment Domain | The domain for the person’s employer. | Clearbit | String |
| Person Employment Name | Company name of the person's employer | Clearbit | String |
| Person Employment Role | Role at Company | Clearbit | String |
| Person Employment Seniority | Seniority at Company | Clearbit | String |
| Person Employment Title | Title at Company | Clearbit | String |
| Person Enrichment Status | Clearbit enrichment status of the lead (valid, invalid, not found, personal) | Clearbit | String |
| Person Error Message | Clearbit | String | |
| Person Facebook Handle | The Facebook URL for the person. | Clearbit | String |
| Person First Name | First name of person (if found) | Clearbit | String |
| Person Full Name | Full formatted name of person. Sometimes this will be present even if the givenName or familyName aren’t available | Clearbit | String |
| Person Fuzzy | Flag if an exact match was achieved. A false value indicates that email ownership has been verified by additional sources | Clearbit | Boolean (0 or 1) |
| Person Geo City | City where the person resides. | Clearbit | String |
| Person Geo Country | Country where the person resides | Clearbit | String |
| Person Geo Country Inferred | Country where the person resides | Clearbit | String |
| Person Geo Lat | Latitude of the person country | Clearbit | String |
| Person Geo Lng | Longitude of the person country | Clearbit | String |
| Person Geo State | State where the person is located | Clearbit | String |
| Person Github Avatar | URL of person's GitHub avatar | Clearbit | String |
| Person Github Blog | Person's blog url as listed on GitHub | Clearbit | String |
| Person Github Company | Person's company as listed on GitHub | Clearbit | String |
| Person Github Followers | Number of Github followers | Clearbit | Number |
| Person Github Following | Number of Github following | Clearbit | Number |
| Person Github Handle | GitHub handle | Clearbit | String |
| Person Github Id | GitHub ID | Clearbit | String |
| Person Googleplus Handle | Google Plus handle | Clearbit | String |
| Person Gravatar Avatar | URL of person's Gravatar | Clearbit | String |
| Person Gravatar Avatars | List of person's Gravatars along with their type (ex: thumbnail) | Clearbit | String |
| Person Gravatar Handle | Gravatar handle | Clearbit | String |
| Person Gravatar Urls | Website associated with person as listed on Gravatar | Clearbit | String |
| Person Is Group | Clearbit | Boolean (0 or 1) | |
| Person Is Spam | Flag if the email is detected as a spam | Clearbit | Boolean (0 or 1) |
| Person Is Student | Flag if the email is detected as a a student’s email | Clearbit | Boolean (0 or 1) |
| Person Last Name | Last name of person (if found) | Clearbit | String |
| Person Linkedin Handle | The LinkedIn URL for the person | Clearbit | String |
| Person Location | City, State and/or Country of person | Clearbit | String |
| Person Mk Email | MadKudu | String | |
| Person Mk Status | MadKudu’s enrichment status of the lead (valid, invalid, not found, personal) | MadKudu | String |
| Person Mk Timestamp | This should not be used in MadKudu's Studio. | MadKudu | String |
| Person Object Type | String | ||
| Person Site | The person’s website | Clearbit | String |
| Person Time Zone | The timezone for the person’s location | Clearbit | String |
| Person Twitter Avatar | URL of person’s Twitter avatar | Clearbit | String |
| Person Twitter Favorites | Count of tweets person has favorited | Clearbit | Number |
| Person Twitter Followers | Count of person’s Twitter followers | Clearbit | Number |
| Person Twitter Following | Count of Twitter users person is following | Clearbit | Number |
| Person Twitter Handle | The Twitter handle for the person | Clearbit | String |
| Person Twitter Id | ID of person’s Twitter account | Clearbit | String |
| Person Twitter Location | Person's location as listed on Twitter | Clearbit | String |
| Person Twitter Site | Person's website as listed on Twitter | Clearbit | String |
| Person Twitter Statuses | Count of tweets by person | Clearbit | Number |
| Person Updated At | String | ||
| Person Utc Offset | The difference in hours from person's timezone to UTC (-12 to 14) | Clearbit | String |
| Predicted Revenue | Company revenue as predicted by MadKudu | MadKudu | Number |
| Predicted Revenue Segment | Buckets for Predicted Revenue computation | MadKudu | String |
| Predicted Traffic | Company website traffic based on Alexa global rank. Learn more more about this computation. | MadKudu | Number |
| Predictleads Hiring Category | List of job categories the company is hiring for | PredictLeads | String |
| Predictleads Hiring Seniority | List of seniorities the company is hiring for | PredictLeads | String |
| Predictleads Hiring Title | List of job titles the company is hiring for | PredictLeads | String |
| Predictleads Hiring Title Count | Number of open jobs offers the company is hiring for | PredictLeads | Number |
| Predictleads Hiring Title Count Bucket | Number of open jobs offers the company is hiring for, by buckets | PredictLeads | String |
| Predictleads Is Hiring | Flag if company has at least 1 job offer open | PredictLeads | Boolean (0 or 1) |
| Predictleads Is Hiring Cs | Flag if company has at least 1 job offer open in CS | PredictLeads | Boolean (0 or 1) |
| Predictleads Is Hiring Data | Flag if company has at least 1 job offer open in Data | PredictLeads | Boolean (0 or 1) |
| Predictleads Is Hiring Engineering | Flag if company has at least 1 job offer open in Engineering | PredictLeads | Boolean (0 or 1) |
| Predictleads Is Hiring Hr | Flag if company has at least 1 job offer open in HR | PredictLeads | Boolean (0 or 1) |
| Predictleads Is Hiring Marketing | Flag if company has at least 1 job offer open in Marketing | PredictLeads | Boolean (0 or 1) |
| Predictleads Is Hiring Product | Flag if company has at least 1 job offer open in Product | PredictLeads | Boolean (0 or 1) |
| Predictleads Is Hiring Sales | Flag if company has at least 1 job offer open in Sales | PredictLeads | Boolean (0 or 1) |
| Raised | Total amount of funds raised | Clearbit | Number |
| Role Is Ceo | Flag if role is CEO | Clearbit | Boolean (0 or 1) |
| Role Is Info Tech | Flag if role is IT | Clearbit | Boolean (0 or 1) |
| Role Is Ops | Flag if role is Ops | Clearbit | Boolean (0 or 1) |
| Role Is Product | Flag if role is Product | Clearbit | Boolean (0 or 1) |
| Role Is Sales | Flag if role is Sales | Clearbit | Boolean (0 or 1) |
| Seniority Is Director | Flag if person has a seniority of director (based on pers_seniority) | Clearbit | Boolean (0 or 1) |
| Seniority Is Exec | Flag if person has a seniority of executive (based on pers_seniority) | Clearbit | Boolean (0 or 1) |
| Seniority Is Manager | Flag if person has a seniority of manager (based on pers_seniority) | Clearbit | Boolean (0 or 1) |
| Services Industry | Flag if the industry contains "services" (based on company__category__industry) | Clearbit | Boolean (0 or 1) |
| Shared Dev Email | Flag is email contains engineering, tools, tech, developer, dev, or it. | MadKudu | String |
| Tag Is B2B | Flag if company tags contains "B2B" | Clearbit | Boolean (0 or 1) |
| Tag Is B2B Enterprise | Flag if company tags contains "B2B" and "Enterprise" | Clearbit | Boolean (0 or 1) |
| Tag Is B2B Saas | Flag if company tags contains "B2B" and "SaaS" | Clearbit | Boolean (0 or 1) |
| Tag Is B2C | Flag if company tags contains "B2C" | Clearbit | Boolean (0 or 1) |
| Tag Is Crypto | Flag if company description or twitter bio contains blockchain, crypto, bitcoin, litecoin, ethereum, or digital currency | Clearbit | Boolean (0 or 1) |
| Tag Is Ecom | Flag is company tags contains "e-commerce" | Clearbit | Boolean (0 or 1) |
| Tag Is Entb2B | Flag if company tags contains "B2B" and "Enterprise" | Clearbit | Boolean (0 or 1) |
| Tag Is Marketplace | Flag if company tags contains "Marketplace" | Clearbit | Boolean (0 or 1) |
| Tag Is Mobile | Flag if company tags contains "Mobile" | Clearbit | Boolean (0 or 1) |
| Tags | List of company vertical descriptors. Typically more granular than industry classification. Find the tags provided by Clearbit here. It is a string list: several tags are attached to 1 lead. Create computations, overrides or signals from this computation using a 'contains' condition in the Studio. | Clearbit | List |
| Tech | List of technologies used by company. Find the techs provided by Clearbit here. It is a string list: several techs are attached to 1 lead. Create computations, overrides or signals from this computation using a 'contains' condition in the Studio. | Clearbit | List |
| Tech Cnt | Number of technologies detected for the company (based on tech) | Clearbit | Number |
| Tech Cnt Bucket | Number of technologies detected for the company (based on tech), by bucket | Clearbit | String |
| Tech Has Adroll | Flag if company tech stack contains "Adroll" | Clearbit | Boolean (0 or 1) |
| Tech Has Tag Manager | Flag if company tech stack contains "Google Tag Manager" or "Adobe Dynamic Tag Management" | Clearbit | Boolean (0 or 1) |
| Tech Is Mobile | Flag if company tech stack contains "iOS" or "Android" | Clearbit | Boolean (0 or 1) |
| Tld | Top Level Domain of the email (.com, .edu, .au, .org) | Clearbit | String |
| Type R | The company’s type, either education, government, nonprofit, private, public, or personal. | Clearbit | String |