This page looks to de-abstract the conversation, by focusing on what the MadKudu Intelligence look like when finally implemented and live in your CRM. This example uses Salesforce.
Inevitably, you wonder just what will this look like when it is implemented in my CRM. Well, like everything...that depends. It depends on your subscription but also depends on how you choose to set your layout in the CRM. Some customers expose all MadKudu fields, some do not. Your Customer Success Manager can work to help you find the right balance for your scenario.
But going back to subscription - this is where the real meat of the matter lies. If you are on a Growth Plan - you will have access to the Customer Fit model. If you are on a Pro Plan, you will have access to the Likelihood to Buy model and Lead Grade in addition to the Customer Fit model.
Therefore, what you will see in your CRM is based on
- what is in your subscription
- what has been built with you during your onboarding
- what is enabled in the CRM layout
It also includes an optional Disqualification( or Disagree with Score etc) field, which can be simply implemented and used to capture feedback direct from Sales if they are in disagreement.
MadKudu Intelligence in Salesforce
Build Salesforce reports based on MadKudu predictions