✅ Source ❌ Destination
Send your web traffic and in-app data to MadKudu to enrich your behavioral scoring and understand who are your most engaged users.
What does this integration do?
This integration allows MadKudu to access your web analytics data. More specifically:
- People profiles
- Events (eg. user 123 did 'add user' on 05/28/2016 11:32:54)
Mixpanel data is used to find who is ready to buy based on their level of activity on your website or product.
How to set it up?
- Log in to your Mixpanel account.
- Go to the Account section
- Copy the values for API Key and API Secret, making sure to choose from the right project.
- Alternatively, you can find the API Key and API Secret under Personal Settings > Projects
- Log into MadKudu
- Go to Integrations
- Click on Mixpanel
- Paste those keys there
- Click Save
This is it! MadKudu will start pulling your Mixpanel data immediately.