MadKudu can be used to increase pipeline generation and GTM productivity across most of your motions. Below is a list of common use cases.
Outbound & ABM
- Run ABM/Outbound outbound plays
- Prioritize target accounts with scoring
- Automate ABM/Outbound sales outreach
- Automate account research (single pane of glass)
- Capture buying signals (from 1st/2nd/3rd-party buying signals like LI activity, job postings, …)
Inbound
- Qualify and Prioritize inbound leads with scoring (MQLs/MQAs)
- Automate Inbound sales outreach
- Run inbound / warm outbound Sales plays
Product-led Sales (PLS)
- Run PLS Sales plays
- Qualify and prioritize Product users and accounts with scoring
- Automate PLS outreach
- Get 360 insights on product users and accounts
Expansion
- Run Expansion Sales plays
- Identify Expansion opportunities with scoring
- Automate Expansion post-sales outreach
- Get 360 insights on customer accounts