Create first your MadKudu account by signing up here or accept the email invitation from our team
1. Connect Your Data Stack
MadKudu needs to know who are your prospects, past customers and how they are engaging with your website, marketing content, product...
Navigate to the Integrations tab in the left-hand menu and follow the instructions for each integration.
- Connect your CRM (Salesforce): MadKudu will begin pulling in your CRM and campaign data.
- Connect your Marketing Automation Platform (HubSpot, Marketo) or website tracking (Segment): Sync your website, product, and marketing engagement data for full visibility.
- If you are tracking your product through Segment, Amplitude, Mixpanel or have it in Snowflake or BigQuery, you can connect them now or add them later. We know it might take you some time to track down the admins of these tools :) but it will be worth it to run plays and show insights for post-sales or product-led sales teams!
Learn more about our integrations
MadKudu's AI will start setting up your account automatically, you'll receive an email in the next ~4h when ready!
2. Connect Your Sales Engagement Platform (Optional)
MadKudu connects with Sales Engagement platforms to allow you and your users to add prospects to sequences automatically or more efficiently via our integration.
- If you're using Outreach, Gong Engage or Salesloft, you can connect them now, or add them later
3. Download the MadKudu Chrome Extension
Once you have received the confirmation email, see your insights in action by installing the Chrome extension.
From there you'll want to update some configuration based on the results
4. Install MadKudu in Salesforce, Outreach, and/or Gong Engage
MadKudu can be used by your Sales team in Salesforce, Outreach or Gong Engage. You can install them now, restricting to admins only so it's set and you'll only have to set permissions later
Follow these installation guides:
- MadKudu installation for Salesforce
- MadKudu installation for Outreach
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MadKudu installation for Gong
(Note: Gong installation happens automatically when you connect Gong in the previous step)