The Contact Discovery allows you to find contacts to reach out to when they are not yet in your accounts 

FAQs

How does MadKudu decide which personas to recommend in Contact discovery? 

MadKudu uses an algorithm based on your past opportunities in Salesforce to determine which personas will be most relevant for your sales team to reach out to.  

Can I change the personas that are suggested? 

Not at the moment, but this is coming soon.

When you add someone to Salesforce are they created as a lead or contact? 

You have the option to create them as a lead or contact, depending on what works best for your workflows. 

Is Copilot Discovery consuming credits? 

When you hit the button to add a contact to Salesforce this consumes 1 credit from your organization's account with the provider connect (Apollo or Zoominfo).